State s evidence 2006 online dating
Recipients answered only 30% of men’s messages to women and 45% of women’s messages to men.
So, here are my 10 favourite psychological insights on internet dating.
The lab photos were only a little less attractive than those chosen for online dating profiles (about 5% for women and 4% for men). Clues to which types of profile photos work come from one online dating site which has analysed 7,000 photographs in its database (oktrends, 2010): (Remember, these are all associations so we can’t be sure about causality.) Even amongst a diverse population of online daters, people still prefer someone who is similar to themselves.
When Fiore and Donath (2005) examined data from 65,000 online daters, they found that people were choosing based on similarity to themselves.
These lies make little difference in the real world because the vast majority of fibbing would have been difficult to detect in person.
Most people want to meet up eventually so they know big lies are going to be caught. Even without Photoshop to iron out the wrinkles, camera angles and lighting can easily change perceived attractiveness.
Daters were more truthful about their age (1.5% deviation) and height (1.1% deviation).